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I think it’s imperative to feel amazing about your business.

I initially thought I would just be consulting on branding, but what I’ve discovered is that Storylance is built on a philosophy that I believe in very much. When I’ve shared it, I’ve watched everyone from high level CEO’s to brand new business owners become completely lit up and realigned with why they’re doing this.

It’s all about perspective, but the daunting nature of running a company and the courage it takes to try to do something that hasn’t ever been done before is thrilling but can take its toll emotionally, it’s a lonely road even once you get there. All of the struggle can really be boiled down to one single hindering thing: doubt.

The all time great business leaders, artists, athletes, innovators have all spoken often on doubt. When you decide to believe in a big vision and determine that you’re going to bring it to life, you automatically open up the opposite end of that stick. It’s truly a hero’s journey, and it takes courage. It wouldn’t make sense any other way.

But here’s the thing, in a world that’s demanding conformity, you said fuck that and built something on your own. It’s truly awesome. You have already won and I want you to internalize that, and when you do you start to see your business from a higher perspective, you’ll have ideas flowing in ways you’ve never had before. You’ll also have more fun, and you’ll exude an energy and confidence that ripples through all aspects of your business.